Just a few days ago in Chicago a twitterer named Amanda Bonnen was charged with defamation by her former landlords, for an 11 word “tweet” about the mold in her upscale chicago apt. She wrote the following: “Who said sleeping in a moldy apartment is bad for you? Horizon Realty thinks it’s ok.” The suit could end up costing her $50,000 if she’s found guilty.
Before the internet era, casual comments like the one above could be freely exchanged during lunch breaks, while waiting in line etc. Now, with Twitter’s shorthand and 140 character limit, we make the same off-hand casual comments, except with permanent records and a vast unknown audience. In short, Twitter leads us to state things in the same flippant way we once did in the lunch line. We have to be more careful about this as we continue to use social networking to express ourselves.
Fortunately for Ms. Bonnen, Horizon Realty doesn’t have much leg to stand on in this case, and is certainly out of public favor for taking such action. “We’re a sue first, ask questions later type of organization,” a representative for the company said in the Chicago Sun Times. That is pretty hilarious, isn’t it? Like a decent poem about the aggressive litigious instincts of Americans. I suppose there are certain situations where I might even say that was killing it, but not here. Horizon realty has shot itself in the foot big time, and I’m guessing they’ll lose current and future tenants because of this. They claim the tweet could have been read by a million people (on some level possible I guess) even though only 20 people saw the original post. They also need to be able to prove that their apartments really don’t have mold in order to prove Ms. Bonnen’s tweet is a falsehood and therefore a viable defamation of the company. The ironies rear their head for this one. First, you have to think of the Internet itself, which promises such free and unfettered communication, yet also gives us more reason than ever to censor ourselves. It’s a traceable record and you’ve no idea who sees what. But the biggest irony in all this is that by filing a big news lawsuit against a single twitter user, Horizon Realty brings MUCH more negative attention to themselves than if they just let the little tweet lay out to evaporate. This misstep is further hammered home by the fact that twitterers appear to have each other’s back. After the story broke, hundreds of clever and empathetic twitterers reposted Bonnen’s original tweet as a dare to Horizon Reality: Why don’t you just sue us all? Always there is Power in numbers, and twitterers clearly have some group-driven ingenuity too. Horizon Realty will lose their suit, I’m fairly sure; they will lose tenants, and ultimately they will lose the one thing they sought to protect – their reputation. All in all a good example of exactly how not to kill it!




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Apple now has Rhapsody as an app, which is a great start, but it is currently hampered by the inability to store locally on your iPod, and has a dismal 64kbps bit rate. If this changes, then it will somewhat negate this advantage for the Zune, but the 10 songs per month will still be a big plus in Zune Pass’ favor.
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This is getting a bit more subjective, but I much prefer the Zune Marketplace. The interface is colorful, has more flair, and some cool features like ‘Mixview’ that let you quickly see related albums, songs, or other users related to what you’re listening to. Clicking on one of those will center on that item, and another set of “neighbors” will come into view, allowing you to navigate around exploring by similar artists, songs, or users. Speaking of users, the Zune “Social” is also great fun, letting you find others with shared tastes and becoming friends with them. You then can listen to a playlist created based on an amalgamation of what all your friends are listening to, which is also enjoyable. Those concerned with privacy will be relieved to know you can prevent the public from seeing your personal listening habits if you so choose.
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